AR Weekly Digest N.43

1.Microsoft Patents Augmented Reality Glasses for Xbox One

According to recent Microsoft’s patent application, the company may be working on its own pair of augmented reality glasses for Xbox One. The new patent describes augmented-reality glasses and a method for matching players via the glasses.

According to the patent, the augmented reality specs receive “eye-tracking information, depth information, facial recognition information, potential player head-mounted display device information, and/or potential player voice data”. Once both players have signed in, it’s game on. The device will even calculate how much room you’ve got, and suggest a suitable game based on your surroundings.

This isn’t the first time we’ve heard about glasses for Xbox. A 56-page document describing Xbox 360 successor leaked in June 2012. Among other interesting features it was describing Project Fortaleza glasses for Xbox that would work over Wi-Fi or 4G.


2. How Augmented Reality Will Transform Sports

Oakland Raiders punter Chris Kluwe is a gay rights advocate, a video game expert and the author of a new book. But if the eight-year veteran’s bold predictions for augmented reality come true, you’ll also know him as the NFL’s first Google Glass Explorer and resident tech evangelist.

He spoke to FORBES on his Wednesday off-day from summer training camp to explain how he’s been able to film some of the action there and detail how he thinks augmented reality like Glass will transform football and all of sports.

Video filmed from player’s point of view can give a much more visceral feel for the speed and intensity of top-level football in a way we can only rationalize from a television broadcast’s wide angles.

“You can see the rush coming in, what it’s like going down the field,” he says. “That’s the revolutionary part. When you have the view of running down the field with 21 other guys all moving at real time, that first person perspective, no one has gotten that sense before. That’s what people want. The speed of the game, how chaotic it is.”

Kluwe says, athletes will be recording their every move in future. “Sports will look completely different,” he argues, as athletes will receive in-game information over their devices while recording their every look and move for later analysis. In Kluwe’s future NFL, players will wear clear visors that that can project to them the next play to run as they are getting back into position from the last one. Quarterbacks can get a flashing color when a receiver is very open or which area is about to become a good place to look. Running backs could be alerted that a new path to run has just opened up.



3. National Bank of Kuwait Gives 360-degree Augmented Reality Yacht Tour

National Bank of Kuwait is holding contest with a yacht as main prize. To attract customers, Bank is giving a 360-degree augmented reality tour of an Azimut Yacht that can be accessed by scanning an image with the Snipp Khayal mobile app. Offering virtual tours could help consumers get a better idea of products they cannot see and touch right away.
“Few people probably have been on a yacht like this and therefore, giving them a virtual experience of what it feels like to own one will spur participation,” said Atul Sabharwal, cofounder/CEO of Snipp.

The ad features an image of a 40-foot Azimut Yacht and a QR code provided that takes consumers to either the App Store or Google Play to download the Snipp Khayal app if they do not already have it installed. Consumers are automatically entered in the contest to win the yacht by scanning the image and viewing the inside of boat.


4. Listen to the Music While Your Ice Cream Softens

“Just as wine needs to breathe, Häagen-Dazs® ice cream needs to soften for a few minutes after you remove your carton from the freezer,” says Häagen-Dazs ad.

Häagen-Dazs wants to ensure that you’re able to taste all of the premium ingredients and craftsmanship that has gone into each tub of their ice cream. Therefore Häagen-Dazs has announced their first augmented reality app that will help you to understand the exact amount of time needed to prepare their ice cream in order to get the full effect in terms of flavor and consistency.

Häagen-Dazs Concerto Timer features two-minute-long music concertos – the performance of Bach Inventions No. 14 played by a violinist and cellist. Watching the concertos makes it easier to hold yourself back from the ice-cream while it softens.


5. Portsmouth FC brings AR to Matchday Programmes

Portsmouth FC are introducing augmented reality into the matchday experience for the 2013-14 season. Via a partnership with Navigate Digital and Blippar, Portsmouth fans will have the opportunity to view interactive video content from their matchday programmes.

Portsmouth have promised “exciting video content that is planned to run throughout the programme for every home league game this season”. We haven’t seen any examples of what Portsmouth FC are planning yet, so we can only guess what we will be able to see.

Though the stadium doesn’t offer full Wi-Fi connectivity yet, the content will work on supporters’ mobile or tablet devices when connected to a Wi-Fi network outside of the stadium, or inside of the park depending on their network availability,” said Engagement manager at Portsmouth FC, Micah Hall, commented.


 AR applications:

  1. Häagen-Dazs Concerto Timer
  2. The Brain AR App
  3. MagnaColor
  4. Life of a Monarch Butterfly
  5. Two Left Feet 
  6. WakingApp AR Dinosaurs
  7. WakingApp AR Ocean
  8. MallFinder
  9. eFlyAway
  10. Spirituals
  11. LocalEatz
  12. viaTheater
  13. LocatePark
  14. Just Real JR
  16. HospNearBy
  17. bOOkstOres
  18. Brantwood
  19. Augmented Ideas Showcase
  20. Fevermix AR
  21. Toyota PH
  22. Bratz Action Heroez
  23. Sound Objects
  24. EverQuest Worlds
  25. PaleoAR
  26. KiCK! TV
  27. xpinta
  28. 123Bim Mobile HD
  29. EVar
  30. Augmented Catalogue
  31. Zombie Deer Hunt 3D
  32. Ennis Prismo

Prepared by:

AR23D Studio
3D Augmented Reality Solutions



AR Weekly Digest N.42

 1.Augmented Reality Job Search App from Nokia


Have been missing really useful AR applications? Have a look at JobLens – a Windows Phone 8 app that helps users search for jobs near their home. The app uses augmented reality to show the user exactly where the job is in relation to their current location, and display information about the company. It will also access your social media profiles – including LinkedIn, Facebook, Twitter and Windows Live – to check out whether any of your friends are connected with a hiring manager at any available jobs. Finally, JobLens allows easy resume sharing via Microsoft SkyDrive account, and if application is successful, JobLens can provide users with directions to the interview.

Nokia hopes that their app could eventually end up as shaping the future landscape of job hunting – we’ll see! To do so Nokia partnered with a start-up incubator Entrepreneur First in London. At an launching event in London, Nokia gave 30 graduates that have recently completed Entrepreneur First’s accelerator programme and formed 11 start-ups valued at £15m a detailed overview of the JobLens app, and challenged them to build new businesses.

“We want to challenge these young minds to imagine how JobLens can be enhanced and refined to address UK unemployment, a challenge that unfortunately all too many countries are combating,” said Nokia’s Bryan Biniak.


2.Sony Unveils 3D HMD for Endoscopic Surgery

Sony has its 3D head-mounted display on the market since 2011. All previous products were just cool entertainment gadgets for watching movies and playing games. But the new HMD is volunteering to act as the viewing end of medical endoscopes.

Hirai and Co. have just unveiled what amounts to a retooled HMZ-T2, dubbed the HMM-3000MT, which helps surgeons peek inside a patient’s body in 2D or 3D – the latter of which is said to improve precision by providing better depth perception.

This new HMD is fitted with 0.7-inch (18.0mm diagonal) OLED panels (1280 x 720) as its sibling, but compared to HMZ-T2 it provides better comfort. It has been designed to provide balance when the user wears it in a standing position, while the cushioning at the forehead and on the top of the head provides comfort even when worn for long periods of time.


3.Google Invests in Himax Display Inc. – the Glass Chipmaker

Google Inc. is investing in a Taiwanese microchip maker that makes chips used in its Google Glass. When the deal closes, Google will own a 6.3 percent stake in Taiwan-based Himax Display Inc., (HDI) a subsidiary of Himax Technologies, Inc., though it could own up to 14.8 percent if it exercises the right to make an additional investment after one year. At this point, Himax Technologies owns 81.5 percent of HDI and says it will remain the subsidiary’s majority shareholder. Other investors include KPCB Holdings, Khosla Ventures, and Intel Capital Corporation.

Funds from Google will be used to make production upgrades so that HDI can roll out more LCOS chips and modules used in head-mounted displays like Google Glass, heads-up displays (HUD), and pico-projector products.

The deal is expected to close this quarter.


4.Elements 4D – AR Chemistry Learning Kit by DAQRI

DAQRI has been known for developing augmented reality technology for enterprise applications. The company has also developed applications for the education, medical, and industrial manufacturing sectors. On July 24 DAQRI launched its first consumer-focused product by way of a Kickstarter campaign.

Elements 4D is an interactive chemistry learning kit that consists of a set of laser-etched wooden blocks illustrating a different chemical element on each and an augmented reality mobile app which utilizes smartphone and tablet cameras to view and interact with the blocks.  Beaming the app’s viewfinder onto the blocks instantly transforms them into 3D representations of that element. The app also allows students to combine the elements from the periodic table by putting wooden blocks one next to other to create chemical reactions and new molecules in the virtual space. For example, touch a hydrogen to an oxygen and the viewer will see a chemically correct water molecule displayed on their screen.

For better understanding watch the video on Kickstarter.


5.Google Glass Vulnerability

Google’s ambitious augmented reality glasses have yet to be officially launched to the general public and they have already been hacked. It has been hacked by a relatively low-tech tool: QR codes.

Researchers from Lookout Mobile found out that they could use QR codes to connect Glass to a rogue WiFi network, thereby giving them access to the device’s various features and the information that it stores. The QR codes also showed themselves capable of crashing Glass entirely, forcing users to reboot their device before they could use it further. Such QR codes can be placed nearly anywhere (i.e. even t-shirts with these codes could create a problematic issue for Glass users).

According to the leading security firm Symantec Google’s Glass is also susceptible to attacks that are not based on QR codes. Symantec notes that Glass could be compromised through the names attributed to WiFi networks. Fo example, a user may set his preferred network as he has at home.This means that user’s device will try to connect to this network no matter where it is. A hacker can easily respond to the probes sent out by the device to find its preferred network by posing as the network and offering WiFi connectivity. Once connected, the hacker has access to the glasses.

Lookout Mobile as well as Symantec immediately reported their findings to Google in order to help the company develop some security features.


 AR applications:

  1. Our Discovery Island: Phonic Tricksters
  2. Belgrade Talking
  3. Adristorical Lands
  4. Real Maze -3D Augmented Reality Maze Game
  5. AmazingAR
  6. PrintMedia
  7. AR Mercedes-Benz RUS
  8. Kahala Associates Real Estate
  9. SeeMore Interactive
  10. Sentinel AR
  11. ARtours
  12. Marel Portioning
  13. Zappie
  14. iRoom
  15. MyStache
  16. Augmented Reality Showcase AdSugarMedia
  17. Nico
  18. ImovelClass-RA
  19. Shoot the Fokkers
  20. 3D Pistol
  21. Stage3D
  22. Darts Augmented Reality App
  23. Jellyfish Downpressor – Free Augmented Reality Game
  24. Finger Shark – The Hungry Interactive Shark Tank
  25. METAXA SUNTONIC kokteilis
  26. The World Games 2013 Cali
  27. POP LOCK ROBOT: Augmented Dancing
  28. Repentir Flatiron
  29. SADASI Mérida AR
  30. Treek
  31. Cardino Cards with Video
  32. Ocutag Snap

Prepared by:

AR23D Studio
3D Augmented Reality Solutions