AR Weekly Digest N.39

1.Research: Developers to Invest $2.5 Billion in Augmented Reality in 2018

Augmented reality applications face challenges, but at least one research company remains positive regarding the technology, which will lead to a bright future.

According to the report of ABI Research, the investment in AR applications is anticipated to reach $670 million in 2013, driven by the increased mobile user experiences in the retail and marketing domain. The annual amount is expected to exceed US$2.5 billion in 2018, as AR becomes a more everyday part of mobile experiences. The retail and marketing application segment is estimated to account for 68% of the spending in 2013, while the product enhancement and standalone apps would account for 22% and 10% of the total, respectively.

The most imminent growth driver for Augmented Reality is cloud computing. Senior analyst Aapo Markkanen comments: “The cloud is a natural fit for AR developers, considering how big benefits cloud-based content libraries present for image recognition technologies. The leading SDKs, Qualcomm’s Vuforia and Metaio, introduced cloud recognition capabilities last year, and it’s exactly moves like those that will help bringing AR to the mainstream. Meanwhile, the cloud has always been at the core of Aurasma-HP’s innovative visual browser that is starting to see traction also as a platform for third-party apps.”


2. Augmented reality and education continue to mingle

book arThis week, Edutainment Systems, a developer of interactive technologies, has announced the release of its new augmented reality service, which is now available to the public. The company’s Digital Book App service is designed to leverage the power of augmented reality to make reading more engaging for students. This service works well with books with strong artistic elements in them and it appeals the best to young students who prefer such books.

Digital Book App service is designed to turn tedious studies into entertaining experience that do not sacrifice educational value for enjoyment.

Augmented reality is used to bring book characters to life. The application presents these characters as 3D images that have some interactivity with the world around them. The service supports voice acting, 3D animation, reading assistance, and several other features that can significantly enhance the reading experience. It is designed with engagement in mind.


3.Send your own Pocket Spacecraft on a Mission to the Moon and track it location with AR feature 

spacecraftA new Kickstarter project now allows you to explore the solar system with a personalized spacecraft. Pocket Spacecraft’s Kickstarter aims to send thousands of tiny disk-sized spacecrafts with low cost, open source technology. The Pocket Spacecrafts will be paper-thin discs, smaller than an average CD, which can be personalized by adding pictures and customizing the message it transmits.

Depending on your investment, your personal spacecraft will be headed back to earth via the planet’s gravitational pull or  landing on the moon as short-lived, lunar explorers.

“The key things we want to demonstrate are that small spacecraft can operate at this distance and return useful measurements and also that thousands of private individuals with no background in the field can design and operate spacecraft,” Pocket Spacecraft founder Michael Johnson told

4. Pacific Rim: Kaiju Battle, an Augmented Reality Beat ‘Em Up Game

Pacific Rim, the movie directed by Guillermo del Toro is going to be in theaters soon. It’s about aliens attacking Earth and humans deploying giant robots to fight them. Augmented reality game Pacific Rim: Kaiju Battle was created for Android to promote the movie. This is an augmented reality fighting game that lets you put a miniature cityscape with monsters on any flat surface.

The game itself is a simple button masher. There are two attack buttons and two block buttons. All you really have to do is attack faster than the other monster. You can do battle as any of the three monsters or three robots. Kaiju Battle uses Qualcomm AR technology to paint the battle scene on your camera feed. All you need is an object for the app to use as a point of reference. There is also a simple camera mode that lets you stick Pacific Rim behemoths in your snapshots.

AR in this app works pretty well. It seems to scale proportions correctly, and rotates the battle as you circle around the point of reference. It’s not the most advanced fighting game, but it’s free and definitely fun to play around with for a little bit.


5. Snipp Interactive Launches New Augmented Reality App in the Middle East

Snipp Interactive Inc., an international provider of mobile marketing solutions has launched the new Augmented Reality product, Snipp Khayal, in the Middle East. A debut AR campaign with Lexus Kuwait was launched and powered by the Snipp Khayal app.

Snipp Khayal recently partnered with Limitus to create an innovative augmented reality experience for Lexus Kuwait. The AR app was used last week at an exclusive press-only event in Kuwait. At the event, journalists were given phones with Khayal pre-installed and experienced Lexus’ new 2014 IS range.

The app displayed an in-phone video and virtually displayed color options, lights and a tour of its interior. Snipp Khayal powered a completely unique and virtual experience at the event. Lexus is the first automotive company to launch an AR-driven mobile campaign in Kuwait.

Raed Kaddoura, Account Director at Litmus, said, “We were very satisfied and happy with our first Augmented Reality campaign for Lexus. Snipp Khayal helped make our event a very exciting and successful one.”


AR applications:

  1. Augmented San Francisco
  2. Home ViewAR
  3. VLive AR
  4. TEDxHoP Frames
  5. AR Lens
  6. Skylanders Giants D Adventures
  7. Cointreau
  8. Emersio AR Viewer
  9. VectoroBox
  10. LivePlus Fly
  11. bloveye
  12. Meet the Animals
  13. FuelFX AR
  14. Magic Camera – American Sign Language Edition
  15. Mapventures: Global Theft 
  16. Pacific Rim: Jaeger vs Kaiju Battle

Prepared by:

AR23D Studio
3D Augmented Reality Solutions


AR Weekly Digest N.38

1. Augmented Reality Helps to Find Missing Children in China

While surfing the net I have stumbled upon an app that in my opinion seems to be the best use of AR world have ever seen – Missing Child app. It’s not just another app stimulating consumer society by adding “useful features” to some product, not just another interactive ad. The heart of this app is universal non-material values, the aim – reuniting families.

JWT China teamed up with missing children listings site Baby Back Home. The result is AR app which can turn China’s 1.4 billion people into search volunteers. In China, over 20,000 children are kidnapped each year. Considering China’s size and population, finding them with usual methods is almost impossible. To attract people’s attention to the problem, the agency put statues of parents with a look of despair on their faces in major cities in the country – when viewed via an app, the stories of missing children and their pictures can be seen. But the best feature of this app allowing users to take photos of children they think might be kidnapped. The app then used face recognition tech to compare the photo to the listings on the Baby Back Home site to identify a match.

According to the agency, two families were united in a week after launch.


2. Vuzix Wins Best AR Hardware Innovation 2013 Award at AR Summit in London

Vuzix is the leading developer and supplier of smart glasses. On June 28 the company announced its M100 Smart Glasses, the world’s first enhanced “Hands Free” smartphone display and communications system, won the Best AR Hardware Innovation 2013 award at the Augmented Reality Summit in London. Entries will be judged on: concept of use of AR; imagination, innovation and uniqueness; commercial feasibility; market perception; and achieved results/ROI. In addition, Vuzix was shortlisted in two other categories, Best AR Technology Platform 2013, and AR Awards Champion of 2013, for which Vuzix was highly commended.

In 2012, Vuzix won the AR Summit’s award for Best Augmented Reality Technology Provider. The Vuzix M100 also won the Consumer Electronics Show (CES) 2013 Best of Innovations Award for Best Technology in the Wireless Handset Accessory category.

On winning the award, Vuzix CEO, Paul Travers said, “We expected the M100 to be well received within the industry and already it is showing great potential, working with fantastic AR apps, such as WordLens, Metaio’s AR SDK and Juniao, Augmate’s enterprise based AR tools, SAP’s enterprise applications, and many others. This award demonstrates the recognition by those that are deeply involved with the ever changing world of augmented reality.”

Check out AR Summit’s Awards page if you want to learn more about other participants and nominations.


3. Recon Jet – The Heads-Up Display for Sports

A pair of futuristic augmented reality glasses designed for runners, cyclists and triathletes have been made available for pre-order. With the Jet, wearers will be able to monitor health and related statistical information like speed, distance traveled, pace, time, heart rate, vertical ascent and cadence, just to name a few metrics.

Recon is no mere upstart; its first product, designed for snow sports, was released three years ago. According to a press release, Jet is a “faster, smaller, and more powerful new platform” that features an impressive array of gear, including a 1GHz dual core processor, dedicated graphics, Wi-Fi, ANT+, Bluetooth, GPS, HD camera, and a comprehensive suite of sensors.

The pre-order version of the Jet is available now for $499 (£325) at Recon’s website, but the price will rise to $599 after the end of the Tour De France (July 21). Shipping is expected to start in December 2013 – early 2014.


4. New Augmented Reality App Brings Biblical History to life.

Visitors to Israel’s many archaeological sites are often told to come equipped with a camera, and an imagination. The camera is to take photos of themselves and their companions at these famous sites — and the imagination is supposed to help them visualize what many of the faded, ancient, and time-worn places looked like during their heyday. But many people struggle to stay interested when they do not have the actual image or structure in front of them.

Hold your smartphone in front of the Dome of the Rock and watch it transform into the Jewish holy site of the Second Temple, which was destroyed millennia ago. Or watch an old painting transform into the brightly-colored masterpiece it once was.

Although Architip is still in private beta testing, the app promises exciting news for archaeology-buffs and tourists alike.


5. English Daily dna Has Launched an AR App

Augmented reality becomes more and more popular in newspapers and magazines. It makes sense, all periodicals try to bring us as much information as they can. Augmented reality lets them add huge amount of interactive information to their pages without adding additional pages.

Last week it was English daily dna who became augmented to enhance reader experience. Most of the important stories are supported with multimedia features including video playback, audio transcripts, image galleries, related web articles, etc.

Ravi Joshi, Editor, dna, said, “In today’s age when the young urbanite prefers to Google it, Tweet it and even WhatsApp it, we give our readers an opportunity to ‘dna it’. The ethos of the newspaper is to ensure that the connect between dna and its readers is no longer a one-way street.”

The “dna it” is available for iOS and Android.


6. Turn Your iPhone into a 3D Camera for $50

This is not actually AR device, but it really looks awesome, so we want to tell you about it.

This great device is called Poppy, it was created by Ethan Lowry & Joe Heitzeberg. Poppy is the first device in the world that turns an iPhone into a 3D camera capable of capturing, viewing and sharing full-motion, full-color video. Poppy hit the Kickstarter on June 26 with $40,000 goal and has already collected $111,942!

Poppy works with iPhone 4, 4S, iPhone 5 and the fifth generation iPod Touch.  You put your phone in and Poppy’s mirrors capture two stereographic images using your iPhone’s single camera. And the best is that it doesn’t need any batteries, it’s pure optics. Despite it’s quite bulky, it looks nice and a little bit retro, so if you’ve got Poppy, get ready to hear this a lot: “That looks cool! What is that thing?”


AR applications:

  1. U AR Shooter Free
  2. Digital Imaging Publication
  3. Complice AR
  4. PeacheyParty
  5. Tropicana Cheras
  6. Star Trek™: The Exhibition
  7. Team Grillini
  8. Runna
  9. Dinosaurs Everywhere! 
  10. MacauAR
  11. Brookes AR
  12. Find Gamers
  13. Guess Who? – Augmented Reality
  14. MovARBook
  15. MovARTV
  16. ARIllusion
  17. Best Western Alive!
  18. Pilsner Stories
  19. Mahei
  20. Xloudia Converter

Prepared by:

AR23D Studio
3D Augmented Reality Solutions


AR Weekly Digest N 37

1. AR glasses let teachers know if their students are understanding lectures


Scientists at Madrid’s la Universidad Carlos III have developed intelligent glasses that allow teachers to monitor whether students are keeping up with their lessons or are having difficulty understanding. Augmented Lecture Feedback System (ALFs), a HUD glasses interface that teachers can wear while giving a lecture, is designed to improve communication between students and tutors.

From the display, teachers can see little icons that appear above each student’s head, indicating their comprehension of the given lesson as well as an overall diagram indicating how many students are “getting it” compared to the rest of the class.

“These symbols are activated by the students via their cellphones and are used to tell the professor that they don’t understand the explanation, or that they have understood it, to ask the professor to go more slowly, or to say whether or not they know the answer to the question that the professor has just asked the class,” Telmo Zarraonandia of the Universidad Carlos III of Madrid said.

The prototype pair of glasses was developed with a Kinect, which utilizes recognition to place markers above the students head, and a heavier AR display connected directly to the computer system that runs software.


2. Augmented reality iPad app will assist medical students

Sheffield Hallam University has become the first UK’s higher education institution to explore the benefits of the new technology, which was designed to improve communication skills of midwifery and nyrsery students.The new augmented reality app wants to address possible lack of dignity and em[athy in the attitude of healthcare workers when dealing with their clients.


The app uses videos of patients played by actors that are superimposed onto training ummies. When the students look at the dummies through their iPads, they will get the taste of a real-life situation, including the patients’ possible emotions and reactions.

“The introduction of augmented reality has been a hit with our students and staff and it has allowed us to realistically assess how our students are going to perform when they are out on the wards,” said Jean Flanagan, assistant dean and head of nursing and midwifery at Sheffield Hallam University.


3.Augmented Reality Tutor App for Kids

LightUp is an AR-based system for teaching electronics by allowing kids to build little projects and “see” what the components are doing using augmented reality.Users can snap together the magnetic blocks, and using the mobile app, they can see how electricity moves through the system.

LightUp is already fully funded. The project has a few competitors, including LittleBits but the AR capabilities really sell this kit. For $99 user can get a mini kit that includes an Arduino micro-controller as well as variable resistors, light sensors, and LEDs. A $39 kit offers fewer parts but can be used to make a “morse code buzzer, night light, dimmer switch, [or] lunch box alarm.”


4. Spain hosts world first ‘Google Glass’ surgery

The world’s first surgery using Google Glass will be carried out on Friday in Madrid with the help of experts in the USA. Remote experts in the USA will be able to consult live on the procedure and viewers will be able to watch the operation in real time on the Internet.

surgeryA 49-year-old man will enter the record book when he goes under the knife for his chondrocyte transplant operation (a procedure used to treat cartilage injuries).This operation will be carried out at Madrid’s CEMTRO Clinic, while being monitored simultaneously at Stanford University in the USA.

It is believed that ‘AR glasses’ will allow doctors to instantly collect and record information about patients, take high definition pictures and connect with other doctors for consultation.


5. Augmented Reality DROID Contest “D:COM” Starting Soon

droidVerizon is launching a new augmented reality game with a bunch of robots. It features a campaign mode which puts you in a series of battles against computer-controlled opponents. As you win matches you gain more credits to spend on weapons and upgrades for your Droid robots. You can also scavenge by using your camera to scan the area which overlays reality with items and opponents from the world of D:Com.

DROID COMBAT – MISSION ALPHA is available for free for select devices in the Google Play Store You can learn more by watching the trailer below:


AR applications:

  1. Virtjewel
  2. ComCity.
  3. Casa Sapo X
  4. Flying Alphabet
  6. Select Travel AR
  7. AmuntechBrochure
  8. SightSpace View
  9. Magic Sword AR
  10. AR highres
  11. SBS AR Packaging
  12. Stock Car Racing Time Trials
  13. WeBubble
  14. Magic Map
  15. ARtworks PH
  16. The Big M
  17. Eyeglossa

Prepared by:

AR23D Studio
3D Augmented Reality Solutions


AR Weekly Digest N.36

1. LiveMap – Motorcycle Helmet with Augmented Reality Navigation

GPS navigator is essential piece of equipment when driving on unfamiliar roads. But it can also be a source of distraction leading to accident. Cost of such distraction for motorcycle rider can be far most costly than for a car driver. However, LiveMap, a startup based in Moscow, is working to change all of that. LiveMap is developing a motorcycle helmet with a head-mounted display, built-in navigation and voice recognition. The helmet will have a translucent, color display that’s projected on the visor in the center of the field of vision, and a custom user interface, based on Android. Helmet will be equipped with light sensor to adjust brightness according to external light conditions, accelerometer, gyroscope, and digital compass. A see-through display will project information at the same distance as the road is, so driver won’t have to switch eye focus from the road to the display, which will minimize level of distraction. Voice recognition feature will allow to select destination points for navigation without pulling over. Helmet will be equipped with high capacity batteries and will use USB for charging. The helmet will be launched in the third quarter of 2014 in US, Canada, UK and Australia and will support only English as company finds these markets much more promising. The company plans to extend language support and launch the product in Europe in 2015. As any other hi-tech device, the helmet will have high price: $1,500 for “early birds” and $2,000 for others.


2. Sony Shows Off The Playroom – the AR Concept for PS4

Sony has shown of a new augmented reality concept for the PS4 using the PlayStation Eye to turn the living room into a game setting. The video, released by Sony’s Japanese PlayStation division, shows how the upcoming PlayStation Eye camera can track the DualShock 4’s “light bar” to provide a PlayStation Move-esque motion gaming experience. Judging by the video, The Playroom features a series of interactive augmented reality mini-games ranging from a souped-up Pong to a close encounter with a floating orb that may – or may not – virtually light your hair on fire. The video also shows user playing with little cute virtual robots, which apparently live within DualShock 4. The PlayRoom, in development for about six months, was designed to show what PlayStation 4 can do with the combination of the PlayStation Camera and the DualShock 4’s light bar, touchpad, motion sensor, vibration motors and built-in speaker. It was developed as technical demo to inspire third party developers and indie creators, but based on the reaction to The PlayRoom at E3 2013, Nicolas Doucet, a producer at Sony Computer Entertainment, said it will be released to PS4 owners in some form.


3. Dekko’s Game Turns Table into Game Terrain

Dekko, San Francisco based tech startup, is focused on exploring the endless possibilities of augmented reality and 3D mapping. While other companies use bulky devices with dual cameras for tracking and measuring distances, Dekko uses only one camera of iPhone or iPad for 3D tracking and creating depth map. Recently Dekko has released AR racing game which turns usual table into a 3D game terrain. The game detects objects on the table and turns them into ramps and obstacles. There’s no need to print any marker, you just have to scan the table from different angles so app can analyze the features of ypur tables and build the map. The game also has multi-player mode. The game is free and can be downloaded from the App Store.


4. Cannes Lions Will Have Augmented Reality Ad

The Cannes Lions International Festival of Creativity is the world’s biggest celebration of creativity in communications. As the most prestigious international creative communications awards, more than 34,000 entries from all over the world are showcased and judged at the Festival, held during the third week of June in Cannes, France, every year. Exponential, the ad intelligence agency, runs advertising campaign of Cannes Festival. This year Exponential is launching an interactive campaign at the Palais des Festivals in Cannes, on the same billboard site used by Twitter last year. Exponential has created a billboard ad that uses augmented reality to engage Cannes Lions attendees during the festival between 16 and 22 June. Using the Aurasma app, users can launch the billboard’s augmented reality properties to see the Exponential logo decay into thousands of hexagons, before turning into a DNA helix then, finally, into the Cannes lion. Exponential hopes to drive debate at the festival by using the high-profile site, used by Twitter in 2012 to promote the #canneslions hashtag.


5. Augmented Reality Will Optimize Crown Maintenance

Crown Casino and Entertainment Complex is a large casino and entertainment precinct located on the south bank of the Yarra River, in Melbourne, Australia. Crown with annual revenues of A$1.8 billion (US$1.73 billion) is among the southern hemisphere’s largest. “The very high level of service focus in the front-of-house organisation means there is a very high drive on the engineering and maintenance team to deliver fast and efficient service,” Demara Jackson, general manager of property services said. Recent implementation of IBM’s Maximo asset-management system has given it improved visibility of its extensive infrastructure assets – some 18,000 pieces of equipment have been catalogued and tracked since go-live six months ago – it is mobile technology that holds the greatest promise for empowering workers in the long run. Intelligent routing, based on current location information, will stop maintenance staff from doubling back or wasting time walking too far between jobs. “Travel time represents around 25 percent of the cost of every job we do,” Jackson explained. Another long-term innovation is the use of augmented reality, which will become possible as the dataset in Maximo continues to be filled out. By using smartphone or tablet applications’ geopositioning capabilities, Crown maintenance staff will be able to use the location information in the maintenance system to locate and adjust critical infrastructure assets that are often hard to find. “In the future, combining systems such as geopositioning and augmented reality could provide data to a system when resolving an event such as a leaking pipe. A maintenance officer could get an image of where a shutoff valve is for a pipe on the floor above, thus enabling a faster response.”


New AR applications:

  1. Magic Sword AR
  2. AR highres
  3. SBS AR Packaging
  4. Stock Car Racing Time Trials
  5. Aspire Housing AR
  6. Omni Hotels Live
  7. PAVE
  8. Aurecat
  9. SharpAR
  10. NEWater Game Preview AR
  11. Table Drive
  12. Toto’s Photos
  13. Wotsdis Travel Guide Istanbul
  14. Real World Koch Media

Prepared by:

AR23D Studio
3D Augmented Reality Solutions


AR Weekly Digest N.35

1. Microsoft Launches Bing Translator for Windows with AR Translation Feature

Microsoft has launched its Bing Translator app for Windows (including Windows RT). The app was available for Windows Phone users for a long time, so it’s good to finally see all of the features of mobile translator app, including camera-based translations for seven input languages, brought to the desktop. Bing Translator, which is only available in Windows’ Modern UI/Metro mode, supports a total of 40 languages and also allows you to download language packs for offline use.

Bing Translator supports seven camera input languages: Chinese (Simplified), English, French, German, Italian, Spanish and Portuguese.

The app can translate to Arabic, Bulgarian, Catalan, Chinese (Simplified), Chinese (Traditional), Czech, Danish, Dutch, English, Estonian, Finnish, French, German, Greek, Haitian Creole, Hebrew, Hindi, Hmong Daw, Hungarian, Indonesian, Italian, Japanese, Klingon, Korean, Latvian, Lithuanian, Norwegian, Persian, Polish, Portuguese, Romanian, Russian, Slovak, Slovenian, Spanish, Swedish, Thai, Turkish, Ukrainian, Vietnamese.


2. CrowdOptic and L’Oreal Will Present “Virtual Gallery” in Toronto

In two weeks, crowds of people will fill the streets of Toronto for the seventh annual Luminato Festival to see beautiful works of art, hear great music, and enjoy the sights of a world-class city. Also, participants will be able to visit “virtual gallery” not visible to the human eye without special AR app. Attendees can point their phones at different places around David Pecaut Square to see digital works of art.

When the event is over and people are done using the app, what they will leave behind is an entirely new type of digital art: a giant, crowdsourced version of the iconic Lancôme rose spanning the length of an entire city square.  It will be an enormous, virtual mural of sorts that each person has individually contributed to, just by participating.


3. OrCam: Augmented Reality Glasses Will Help the Visually Impaired “See”

OrCam was founded in 2010 in Israel with a clear mission – use advanced computer vision to help the visually impaired and blind regain the functionalities that were lost. Over the past three years, the system was developed, tested and refined.

As demonstrated in the video below, the OrCam can recognize English text, and read it aloud using the processing power of a pocketable computer that connects to the glasses via cable. You only have to point your finger at what you’d like to read and OrCam will read it to you through a bone-conduction earpiece so others won’t eavesdrop.

Among other features of OrCam are face recognition, so you can always easily recognize who is in a room when you come in, or who is coming towards you, recognition of crosswalks, traffic lights, reading signs and bus numbers and many other useful features.

OrCam was designed to be mounted on existing eyeglass frames so it will fit almost any glasses including sunglasses.

OrCam will ship only 100 units in September 2013, which are already available for preorder for $2,500.00. Further production will unfold in late 2013 and early 2014.


4. WiSee: Whole-Home Gesture Recognition Using Wi-Fi

Team of scientists from University of Washington has developed gesture-recognition technology that enables people to control home electronics using simple hand gestures. Researchers have shown it’s possible to leverage Wi-Fi signals around us to detect specific movements without needing sensors on the human body or cameras.

WiSee is a novel interaction interface that leverages ongoing wireless transmissions in the environment (e.g., WiFi) to enable whole-home sensing and recognition of human gestures. Since wireless signals do not require line-of-sight and can traverse through walls, WiSee can enable whole-home gesture recognition using few wireless sources (e.g., a Wi-Fi router and a few mobile devices in the living room).

WiSee is the first wireless system that can identify gestures in line-of-sight, non-line-of-sight, and through-the-wall scenarios. Unlike other gesture recognition systems like Kinect, Leap Motion or MYO, WiSee requires neither an infrastructure of cameras nor user instrumentation of devices.

This system doesn’t require modification of current wireless standards. So it could be potentially implemented in today’s wireless devices in the near future.

You can see possible application scenarios and demonstration of this technology implemented in different environments in this short video:


5. 3GearSystems Bring Gestural Control to PC Using Kinect

3Gear Systems is just three people working out of San Francisco with a desire to use our hands as an interaction system. That means putting your fingers, thumbs, and wrists to good use. But in order to do that you need very accurate tracking and hand posing recognition.

Since its introduction in 2010, the Kinect has made 3D camera technology available to ordinary consumers, opening up a new world of gestural interfaces for playing games. However, the existing Kinect SDK work best when capturing large, full-body actions for users that are several meters from the sensor

3GearSystems’ technology enables 3D cameras based on the Kinect to reconstruct a finger-precise representation of what the hands are doing. Tracking system provides millimeter-level accuracy of the user’s hands using a camera (PrimeSense Carmine 1.09) mounted about 70cm (28″) above a desk, at the same time featuring great ergonomics. The system works well even if the hands are just a couple centimeters above the keyboard or desk surface, avoiding the so-called “gorilla arm” problem. In most cases, you will find you can rest your forearms comfortably on the desk surface while making small motions with your wrist and fingers.


New AR applications:

  1. Tabletop Speed
  3. KuKee
  4. 3D Company Network
  5. Manage_ME
  6. Skincare 2013
  7. The Rolling Dead for iPad
  8. bordbar
  9. TECHi
  10. Megabugs Return!
  11. Atelier-Mayer
  12. Nervar
  13. WatchAR
  14. ARimage
  15. ARTik
  16. Noseball
  17. DareGallery
  18. EFC AR
  19. The Cool Mirror
  20. Terra Icons

Prepared by:

AR23D Studio
3D Augmented Reality Solutions


AR Weekly Digest N.34

1. Mercedes Will Use QR Codes to Help Rescue Victims of Car Accidents

QR codes can be seen on many kinds of things, but mostly for marketing or entertainment purposes. Now, Mercedes-Benz will incorporate those scannable codes in its cars to help save lives.

Already, Germany’s regulatory body for automobiles mandates that every car should have a copy of its schematics available, so that rescuers can safely dismantle a crashed car following a major accident. However, in many cases rescue workers have to do their best without a rescue sheet, either because the driver neglected to carry one in the car, or because the rescuers cannot find it in the car.

Mercedes has found an elegant and high-tech solution for this – they are going to use QR code stickers which will link to a website with the specific rescue sheet rescuers need to reference. Mercedes parent company, Daimler, says two QR code stickers will be placed on the car: one behind the fuel door and another on the roof support on the opposite side of its cars as it seldom occurs that both these parts are badly damaged at the same time in an accident.

The rescue sheets, specific for each vehicle type, will informs about the location of the airbags, the battery, the tanks, electric cables, high-pressure cylinders and other components – in the case of hybrid models the location of the additional batteries and high-voltage cables. This essential information can prevent firefighters, paramedics and police from accidental cutting through a power line or triggering an airbag.

All new Mercedes vehicles will get these special stickers, and the Mercedes QR codes can also be retrofitted for existing cars. The automaker is also waiving its right to patent this idea so that other car companies can implement this sort of technology.


2. Atheer’s Augmented Reality 3D Interface

Silicon Valley-based Atheer Labs are working on pair of AR glasses with 3D gesture-based interface. Atheer wants to make it easier and more natural, to interact with the digital world.

“The goal is to give people what we believe is a much better experience in connecting with the digital world,” said CEO Soulaiman Itani. Atheer aims to do that in three ways: by using big enough head-mounted display, by using natural gesture-based interfaces, and by employing 3D.

The prototype packs a pair of displays, a rechargeable battery, WiFi, Bluetooth 4.0, an accelerometer, gyro and an IR camera into its bulky frame – so it’s not exactly a form factor ready for retail shelves. It runs an open source OS compatible with Android apps. It can function as a standalone device but also has the ability to offload some processing to a smartphone.

Software elements are displayed in three dimensions. In practice, this means that to interact with a displayed object, a user actually reaches out and ‘touches’ that object in space instead of manipulating it via gestures.

Atheer are planning to have a retail device ready for sale next year.


3. Smarter Objects AR User Interface

The line between the physical world and the virtual gets a little bit more blurred with Smarter Objects, developed by MIT Media Lab’s Fluid Interfaces Group. The idea of smarter objects is to use virtual interface to modify the behavior of that physical object as well as its interactions with other “smarter objects”. For instance, you can connect “smart speaker” to a “smart radio” by simply drawing a line between them on the screen of your mobile device.

Once reprogrammed, the Smarter Object can then be operated with a simple tangible interface (such as knobs, buttons, etc). As such Smarter Objects combine the adaptability of digital objects with the simple tangible interface of a physical object.

For those of us having trouble figuring out how much easier Smarter Objects can make our lives, the developers describe several scenarios. You can see them in this short video.


4. Augmented Reality Car Maintenance Manual

Inglobe Technologies released a demo that shows off its augmented-reality 3D tracker technology. The app helps car owners navigate the parts of their car when opening the hood by displaying floating labels over the parts that can be serviced by the user. What’s more, a virtual hand demonstrates how users can perform maintenance tasks such as adding oil or windshield washing fluid.

At this stage the app is far from being useful – it only shows simple manuals which most people already know how to do and it needs you to keep iPad in your hands all the time. However, when AR glasses become available for retail market such apps may become much more popular especially if updated with more advanced manuals. It won’t make you an expert mechanic, but in some cases can help save some money by servicing your car yourself.


5. Fallsview Casino Launches AR Billboard

Fallsview Casino Resort is the largest and most elegant gaming resort facility in Canada and the crown jewel in Niagara’s stunning array of wonders so it is looking beyond traditional advertising to engage audiences. Its new out-of-home “Fun” advertising campaign, developed in partnership with Toronto’s Blammo Worldwide, features a billboard at Yonge and Dundas Square launched on Sunday, June 2.

“We’re proud to launch this innovative idea that reflects the personality of our company; energetic, entertaining and distinct,” said Cathy Price, Vice President of Marketing with Fallsview Casino. “We’re always looking at memorable ways to connect and add value for new and familiar consumers.”

Passersby download the free FUNSQUARE app using their smartphone/tablet, point their device at the billboard, and watch a series of 10-second AR animations that highlight some of the fun that can be found at Fallsview Casino.


New AR applications:

  1. Reality Hoops
  2. Metroshka
  3. Ertiga Matic AR
  4. Coca-Cola Puerto Rico
  5. colAR mix
  6. Trippy!
  7. Football Puzzle by Popar
  8. Willard Locator
  9. UIE Magnify
  10. arBot
  11. Chugachmiut App
  12. RTHK House
  13. LekSkeleton
  14. Silverpoint Augmented
  15. Kalender Plus
  16. Eyeball
  17. Forbes+

Prepared by:

AR23D Studio
3D Augmented Reality Solutions


AR23D Studio Included in Top 5 “Best AR Developers 2013”

vgnMay 29, 2013 – AR23D Studio ( placed in Top 5 of “Best AR Developer 2013 award.

The AR (Augmented Reality) Summit is hosting the 2nd UK Augmented Reality Awards. The aim of the AR awards is to recognize and reward AR companies who are excelling in the development of innovative AR technologies and applications. Only those, who by enhancing AR technologies, produce innovative products, and adopt new technology and enable the Augmented Reality field to become a mass market, could be nominated for this award.


“Being nominated for an AR award indicates that AR23D Studio has received worldwide recognition,” said CEO of AR23D Studio, Vitaliy Goncharuk. “We are always trying to keep abreast of the times and new technologies. By doing our work we are trying not only to keep up with a rapidly changing world but to be the part of this world, be the ones who create this world. This is the result of hard, coordinated, and creative work of our whole team.”


Before being shortlisted as Best AR Developer of 2013, AR23D Studio and other AR companies were judged on such categories as: the concept of use of AR, commercial feasibility, market perception, innovation/vision, results achieved, etc.

In June 2013, an advisory council of the AR Summit will form a panel of judges to review and score the nominees. On the 20th of June the winners will be announced at the awards ceremony at the end of the 2013 AR Summit.


On the day of the conference AR23D Studio will be presenting their product demos, among which are completely new products, in the exhibition section. These demos will highlight company’s creativity and potential.

“I have no doubt in our chances to win this award, but we have strong competitors, so may the best one win,” said V. Goncharuk.


Note: Founded in 2010, AR23D Studio is one of the technology leaders in its mobile niche and has partners globally. The company grows fast and generates revenue from clients in the U.S., Europe and Persian Gulf countries. In early 2013 AR23D Studio raised Series A from AVentures Capital ( The company uses the funding to develop and promote augmented reality applications and to expand its international presence.

Among current mobile applications of AR23D Studio are AR Browser GlorAR, AR Panoramas, AR Jewelry and mobile games Bugs Mayhem, My Dragon Toy and AR Basketball.

Links and references:

AR23D Studio –

CEO – Vitaliy Goncharuk


AR Weekly Digest N.33

1. Meta Hires Steve Mann as Chief Scientist

Meta, founded by Columbia University computer and neurological science student Meron Gribetz, has been developing AR glasses for the past two years. The startup’s recent Kickstarter campaign blew past its initial $100,000 goal within the first five days, and is now sitting at $122,294.

And now, Meta has announced that University of Toronto professor Steve Mann, the father of wearable computing, will be joining the company as its chief scientist.

Mann met Gribetz at the LevelUp gaming conference in Toronto, where Gribetz was demoing his Meta prototype, and the pair realized they were kindred spirits.

“We brought Mann on board because of his expertise in two key areas: miniaturization and mediated reality,” Gribetz said. “Mann has been developing a Google Glass-like device for years but recognized now was not the right time for something of that scale, because of the limitations of such a device.”

According to Gribetz, Mann’s experience with occlusion – hiding or modifying real-world objects using 3D rendered overlays – will be especially advantageous for Meta.


2. New York Jewish History Brought to Mobile Devices Using AR

AR game Jewish Time Jump: New York, which is meant to teach young people about New York City’s rich cultural history of Jewish immigration and the women’s and labor movements of the early 20th century, was created by ConverJent.

ConverJent is a nonprofit launched three years ago that “nurtures, develops and spreads ‘seriously fun’ games for Jewish learning”.

In the game players find the requisite clues by physically moving to locations inside and across the street from (Washington Square Park), which is adjacent to the building that once housed the infamous Triangle Shirtwaist Factory. (Today it, like most of the buildings surrounding the park, is part of New York University.) As players move from location to location, archival photos, events and characters appear on their mobile devices, triggered by GPS technology. Students also view historical documents — such as old Yiddish newspaper pages (with translations) and flyers — on their mobile devices as they play.

The game has been nominated for a Games for Change Award.


3. Google Patents Eye-tracking System for Google Glass

New patent issued on May 23 by the US Patent and Trademark office describes a way of incorporating an eye-tracking system into a head-mounted display.

The patent states that the eye-tracking data “could be used to determine a gaze axis and a target object in the displayed virtual images“.  This system can be used to scroll through bunch of pictures and to select one just by looking at it. It also can be used to center the object or word in text you are looking at.

You might wonder how the eye-tracking system works. According to Google’s patent the system uses infrared light source, configured to “illuminate the viewing location” (read: the user’s eye), an infrared camera which will collect the reflected infrared light, and a sensor configured to generate “data that relates to the motion of the” head-mounted display.


4. Nokia HERE Maps Gets Augmented Reality Features

Nokia’s HERE Maps for Windows Phone 8 gained new feature with last update – LiveSight. LiveSight provides augmented reality overlay on the phone’s screen showing to user points of interest in real time.

New feature lets people see which direction they’re facing by tapping the LiveSight icon in Here Maps and panning around to reveal the location of things like shops and restaurants and get detailed information about them simply by tapping on them.

As you can see from the video LiveSight provides Nokia City Lens functionality integrated into HERE Maps. It seems to be a good idea as it’s nice to have all useful navigation features in one place.


5. Foursquare Integrates AR into Its App for Windows Phone

Foursquare has been working to incorporate AR technology into its features for some time and has now developed a service that allows users to experience the world around them in a new way. The augmented reality feature provides users with a real-time view of a location, with this view being captured by a real camera. This could allow users to find out some superficial information concerning a particular location.

As the augmented reality feature is not yet considered ready for mass adoption, this feature will be available only to Nokia Lumia users. Lumia owners have already had AR experience with Nokia City Lens, which makes them perfect audience for Foursquare.

It’s uncertain whether consumers will respond well to Foursquare’s escapades into augmented reality, but Foursquare is confident that augmented reality will be able to capture the enthusiasm of mobile consumers without much trouble.



New AR applications:

  1. AWE 2013
  2. My Cool 3D Dragon – Virtual Toy
  3. Vero AR
  4. Pocket Bas
  5. LG Door-in-Door ™ 3D AR App
  6. ARDinosaursHD2 Lite
  7. Birthday Card AR
  8. SmoAR
  9. MarketView by AmericasMart
  10. Advice3D
  11. Fallsview
  12. Imagination Magic Lens Demo
  13. SKAG AR LT
  14. Honda King Kong
  15. AROverlays

Prepared by:

AR23D Studio
3D Augmented Reality Solutions

AR Weekly Digest N.32

1. APX Labs Added Gesture Control to Epson Moverio to Display 360° Video Wall

While Google Glass has taken over the conversation in the wearable computing market, it’s far from the only game in town. Epson’s Moverio BT-100  was also shown on Google I/O. These Epson smart glasses have actually been on the market for over a year and are the result of over 15 years of research and development. While Google Glass is more geared for consumers, the Moverio BT-100 has its eyes set on developers and commercial uses for hands-free computing.

Epson used I/O as a place to showcase its Moverio BT-100 smart glasses, with an exhibit in the YouTube Developers Sandbox showing the high-tech glasses running a virtual YouTube wall.

The $700 Moverio smart glasses feature a pair of transparent lenses so you can see 3D augmented reality content projected on top of the real world. These glasses also have on-board Wi-Fi connectivity and are wired to an Android-based mini-touchpad where you can side-load content like Angry Birds via its microSD card slot. APX Labs updated the BT-100 with a 5-megapixel camera, a microphone, and motion sensors like a gyroscope, an accelerometer, and a magnetometer. Currently, these additions to the Epson glasses are housed in a white box above the lenses, but both companies would like to work those technologies into the frames so they will look more slick over time.

Using YouTube’s latest developer API, the glasses displayed a wall of YouTube videos that could be controlled by tilting your head. The app was developed by APX Labs, using the company’s Northstar user interface, and was meant to be merely a demonstration of what’s possible with the technology.


2. Meta Launched Kickstarter Campaign

On May 17 launched Kickstarter campaign with the goal of raising 100 grand in 30 days.

The latest is Meta, an immersive 3-D headset layered on top of the real world. Meta wearers can interact with virtual games, architectural renderings and other 3-D objects by using their hands.

The device itself is still in the development stages, hence the fact that the Kickstarter campaign is for a dev kit of the Meta 1. And as such, the pair of glasses aren’t quite as compact as Google Glass. The Meta 1 features rather squared-off frames that look uncomfortable, with a 3D webcam mounted on the top. Granted, it’s only meant for developers, so the final version should be much more catered towards consumers.

“If Google Glass brings your phone to your face, Meta aims to bring the computing power of a PC to your face,” said Meta founder and CEO Meron Gribetz. “Before you can have the phone, you should have the PC,” he argued.

The tech specs are: 960×540 resolution for each eye, 23 degrees field of view, two webcams, USB and HDMI inputs. Despite the fact that the device looks bulky, its weight is only 0.3 kg.


3. Augmented Reality Game Hermaton: Enter the Grid

Hermaton was created by Darf Design, a small independent game design studio from London. Hermaton is an augmented reality exploration game like you have never seen before. Journey through the 3D environment of the Hermaton machine by weaving your device around the buzz wire maze, attempting to switch on as many lights as you can. Explore this mystical contraption and watch the machine come to life with each light turned on.

Although available at table top versions, the premise of this project lies in its capacity to harness augmented reality as a spatial medium which transcends mere visualisation and enters a dialogue between physical and digital space. The large scale of the installation allows a greater understanding of how augmented reality can affect us at an architectural level and change the way we inhabit and perceive the built environment. The AR system is enlarged to occupy an entire room by covering each wall with trackable markers which can be experienced on both Android and iOS devices. The prototype was developed using Vuforia Augmented Reality SDK and Unity3d.

To use this app you have to print the image and to download the app from Google Play or iTunes Store.


4. Create Your Own AR App without Any Technical Knowledge

On May 13 UK startup VirtualMob officially launched its own Augmented Reality self-service — Point-at-Me (PAM) — which mixes drag ‘n’ drop content creation, e-commerce, and analytics. The service is designed to help brands easily build their own augmented reality.

Point-at-Me has been in a private beta testing phase for the past month. During this testing, the service was used by more than 100 brands, including Hyundai, The Waldorf Astoria, Victoria’s Secret, and Unilever. These brands used the service to develop their own augmented reality campaigns that were used in the United Kingdom.

PAM aims to lower the barriers for brands who want to build Augmented Reality-enabled mobile apps and campaigns. It combines a CMS platform to let them create AR experiences without the need to code, which can then be accessed by consumers through the accompanying PAM smartphone app or by being integrated into the brand’s own app. In that sense, one way to think of VirtualMob’s proposition might be a WordPress for AR — and certainly this is about democratising access to the technology for content creators through ease-of-use and reduced cost.


5. Former Valve Hardware Engineers Are Working on a Pair of AR Glasses

Former Valve employees Jeri Ellsworth and Rick Johnson continue their work on one of the company’s secret projects: augmented reality glasses called CastAR.

It’s nothing like Oculus Rift, Epson Moverio or Google Glass. The idea of CastAR is to project a miniature virtual reality, which you can see and interact with in three dimensions, onto the retro reflective projector screen.

CastAR operates through four main components: a pair of mini projectors, a retro reflective projector screen, active shutter glasses that filter images for both eyes and a built-in camera that uses infrared LEDs, which allows software to adjust 3D perspective in real time so that you can physically look around virtual objects.

Thanks to the retroreflective surface, so much of the light gets reflected directly back to the viewer that there’s very little cross-talk between players… you pretty much only see the light intended for you, which makes adding additional friends easy so long as they have their own pair of specs.

After Maker Faire, a Kickstarter project is the next step: in late summer or early fall, interested parties will be able to pledge money towards the system’s development. Ellsworth and Johnson think they can get the cost of a basic system below $200 thanks to the commodity components they’re using and their own expertise.


New AR applications:

  1. PlaySmart
  2. SEPAC Stamps
  3. CityViewAR – Christchurch
  4. Wotsdis Travel Guide Istambul
  5. Will Stevens
  6. Nito
  7. let’s play – augmented reality
  8. Recognize Showcase
  9. IM Studios Card
  10. ARDinosaursHD 2
  11. Romantic AR by Merxius
  12. Nissan Motorsport
  13. CS50 Storyteller
  14. smARrtpaper
  15. Hermaton
  16. First Scotland AR
  17. Umbria golf
  18. ARWisdom
  19. COPTAR free
  20. Beesionary
  21. Brother-HL 1118
  22. radARmAPP
  23. Thai Film

Prepared by:

AR23D Studio
3D Augmented Reality Solutions